Playtex Historical Timeline

1932

Playtex was founded in 1932 as the "International Latex Corporation" in Rochester, New York, selling latex products under the "Playtex" name.

1954 The Stanley Warner Corporation purchased a controlling interest in the Company and rapidly expanded the Company's operations.
1960 Playtex introduces its first infant feeding product
1968 Playtex introduces its first plastic applicator tampon.
1975 The Company is sold to Esmark, a diversified holding company.
1984 Esmark is purchased by the Beatrice Companies.
1985 The Beatrice Companies are purchased by Kohlberg Kravis Roberts investment firm.
1986 The Company is purchased by Drexel Burnham Lambert and the newly private organization is named Playtex Holdings.
1988 Playtex's Women's Apparel operations are spun off and sold to a third party.
1994 The Company goes public as Playtex Products Inc.
2005 Sales of Playtex's remaining non-core brand assets are completed.